The ITIC Center East Tourism Funding Session has offered their annual ATM Funding Summit assembly at ATM 2023. Exploring the financial outlook for regional tourism, the session additionally delved into the connection between sustainability and funding within the sector in addition to the rising alternatives for ladies within the Center East, specializing in Oman as a case examine.  

Hosted by Gerald Lawless, Director ITIC Ltd, Make investments Tourism Ltd and Ambassador WTTC, the summit opened with Nicolas Mayer, World Tourism Chief PWC and Nicholas Maclean, Chairman and Managing Director CBRE Center East. Sharing an optimistic view available on the market Maclean stated: “One of many key asset courses which is attracting particular curiosity, significantly within the GCC is the chance for traders to capitalise on the hospitality trade. The profile of traders within the GCC is way more long run than in different markets all over the world.”

Saudi Arabia is a specific development space for the GCC area with the Kingdom recording 93.5 million vacationers in 2022. Commenting on the funding state of affairs in Saudi, Mayer stated: “In Saudi Arabia there’s an acceleration of not simply inns and rooms, however the creation of whole locations which entails quite a few totally different asset courses, be it in leisure, human capability constructing or experiences. The tourism trade is seen as a transformational sector on the subject of assembly sustainability targets and the sustainability side is now entrance and centre on the subject of funding within the Kingdom.”  

The sustainability phase of the ITIC session was moderated by BBC Anchor Sameer Hashmi and the audio system for this session included: Amr El Kady, CEO, Egyptian Tourism Promotion Board; Dr. Abed Al Razzaq Arabiyat, Managing Director of Jordan Tourism Board, H.E. Edmund Bartlett, Minister of Tourism Jamaica, Raki Phillips, CEO, Ras Al Khaimah Tourism Improvement Authority; Maher Abou Nasr, Vice President Operations, KSA, IHG; and Hamza Farooqui, Founder & CEO, Millat Investments. 

By way of the challenges that sustainability presents to the tourism trade, aligning inexperienced insurance policies throughout the private and non-private sector was highlighted as a precedence. World cooperation throughout nations can also be very important as trade gamers work in the direction of a typical sustainability objective. 

The panel agreed that past coverage, ‘individuals’ are an important consideration on the subject of sustainability in tourism. Bartlett concluded: “Globally, tourism is the quickest recovering trade because the pandemic, however development must be in concord with sustainability. It’s about constructing individuals – as a result of tourism is about individuals. We wish to ensure that the beneficiaries of tourism, are the drivers of tourism. Tourism is concerning the setting and with out the setting there isn’t a tourism, subsequently the sector must be the custodian of local weather administration.”   

In line with the UN World Commerce Organisation (WTO), ladies make up 54% of the workforce in tourism globally and virtually 1 / 4 of tourism ministers are ladies. Discussing the alternatives for ladies in tourism, Elizabeth Maclean, Co-Managing Director, Herdwick Communications interviewed Dr. Lubna Bader Salim Al Mazroei, Supervisor Financial Diversification Investments, Oman Funding Authority through the ITIC session. 

Tourism is without doubt one of the predominant industries in Oman which helps to diversify the economic system and create employment alternatives for the native inhabitants. As a part of its efforts to spice up the tourism trade within the area, the Oman authorities established the Oman Tourism School in 2001. When the power first opened, there have been roughly 80 feminine college students and this quantity has risen to 400 in 2023.  Girls now work throughout a number of areas of the native tourism trade with roles in inns, airways, eating places and excursions. 

Concluding the session, Al Mazroei stated: Tourism is a dynamic and multidisciplinary trade with thrilling alternatives to pursue. The character of the work within the sector offers you the chance for private growth, in addition to to develop interpersonal and technical abilities that can provide help to along with your profession development – and to search out your aggressive edge.

“When the Ministry of Tourism was established in Oman in 2004, the primary Minister of Tourism was a lady. Our goal is to create 500,000 jobs in Oman tourism by 2040 and to additional strengthen the Oman tourism sector, we’re implementing new schooling, coaching and employment initiatives. We now have a devoted Human Capital division that’s overseeing all the wants of the sector and this division is managed largely by ladies.

The 30th version of Arabian Journey Market (ATM), will run from 1-4 Could 2023 at Dubai World Commerce Centre (DWTC).

ATM 2023 is held along with Dubai World Commerce Centre and its strategic companions embody Dubai’s Division of Economic system and Tourism (DET) because the Vacation spot Associate, Emirates because the Official Airline Associate, IHG Lodges & Resorts because the Official Lodge Associate and Al Rais Journey because the Official DMC Associate.

The newest ATM information tales can be found at


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