Hospitality Hotspots: The Newest Center East & North Africa Tourism Statistics [2022-2023]

Dubai skyline - Source TrustYou
  The Newest Center East & North Africa Tourism Statistics [2022-2023]

The newest Center East & North Africa tourism statistics from top-performing nations primarily based on the most recent third-party and TrustYou knowledge [2022-2023]


The Center East and North Africa (MENA) journey business benefited from one of many strongest recoveries final 12 months, particularly the Center East. Whereas the worldwide restoration was estimated at 63% in 2022, arrivals within the Center East reached 83% of pre-pandemic numbers. Internet hosting FIFA World Cup was a significant contributor to the success and enhance of tourism there. In This fall 2022, the area registered a 4% enhance in arrivals in comparison with 2019, method above the worldwide numbers (a 30% lower in comparison with 2019).

MENA is a dynamic and various area with a lot to supply for leisure and enterprise vacationers: luxurious resorts and eating places, wealthy tradition and traditions, breathtaking surroundings, and historic landmarks. 

To offer you an outline of the state of MENA journey, we regarded on the top-performing MENA nations primarily based on visitor suggestions and compiled the most recent third-party and TrustYou statistics.  

#1 Prime-Performing International locations in MENA

Utilizing TrustYou’s Efficiency Rating, we regarded on the top-performing nations by way of fame. Efficiency Rating is a metric exhibiting an lodging’s and/or restaurant’s common score over a particular interval. For this checklist, we selected the nations with the very best evaluation volumes  – over 100k opinions in 2022 and 25k opinions in Q1 2023. We ordered the nations with the identical efficiency rating primarily based on the very best evaluation quantity.

Hospitality Hotspots Top 5 Mena CountriesIn comparison with 2022, Q1 2023 introduced a newcomer to the checklist: Egypt, presently fourth in our top-performing MENA nations. 

What makes these nations obtain increased scores from vacationers? We determined to take a deep dive into the most recent statistics to know the specifics of every nation and establish rising tendencies.

#2 Morocco Tourism Statistics  Onwards and Upwards 

In Q1-Q3 2022, Morocco ranked third among the many most visited Arab nations, with 11 million guests, representing 84% of the 2019 numbers. Saudi Arabia ranked 1st, with 18 million guests, adopted by United Arab Emirates (UAE), with 15 million guests.  

CasablancaCasablanca is among the many hottest vacationer locations in Marocco

Final 12 months, the sector’s income greater than doubled in comparison with 2021, reaching 91 billion dirhams, exceeding 2019 ranges. 

The historic success of the nationwide crew on the 2022 World Cup in Qatar introduced greater than a way of unprecedented delight for the North-African nation—the curiosity in visiting Morocco surged within the first months of 2023.  Forty days after the World Cup, the nation registered a 40% enhance in arrivals.  

By the top of February 2023, 1.9 million vacationers visited Morocco,  464% greater than in 2022.The authorities search methods to capitalize on these successes and considerably enhance the sector. By 2026, Morocco goals to succeed in the highest 10 world locations and enhance its variety of arrivals to 17.5 million vacationers. The actions that can assist obtain these targets embody launching new air routes, 200k new jobs, and a $580 million funding within the sector.

#3 Qatar Tourism Statistics
Qatar World Cup 2022 Count Down ClockQatar was the primary Arab nation to host a FIFA World Cup.   What’s subsequent after the World Cup? 

The FIFA World Cup introduced a powerful variety of guests to Qatar. In November and December 2022, worldwide arrivals greater than tripled in comparison with the earlier months.  

International Arrivals Registering Record Increases During The World Cup Source Qatar TourismWorldwide arrivals registering report will increase through the World Cup, supply: Qatar Tourism

This occasion positioned QATAR on the world tourism map, with authorities aiming to extend the nation’s attractiveness. 

By 2030, Qatar needs to succeed in 6 million vacationers yearly and enhance tourism contribution to GDP from 7% to 12%. Instantly after the World Cup, Qatar registered one other win. Doha was chosen because the Arab Capital of Tourism awarded by the Arab Ministerial Council for Tourism, proving its dedication to enhancing its efficiency as a vacation spot. Amongst different indicators of excellence, Qatar Airways have been chosen for the seventh time as the perfect airline worldwide, primarily based on 14 million surveys distributed throughout 100 nations by Skytrax.

The primary numbers for 2023 additionally present an encouraging restoration. Qatar Tourism stories 340k arrivals in January 2023 and 389k in February 2023.

Additional plans embody internet hosting a number of sports activities occasions – the 2023 Asian Soccer Cup and the Asia Video games. Qatar can also be getting ready its candidacy for the 2036 Olympic Video games. All these actions will assist leverage the stadiums constructed to host the FIFA World Cup.

#4 Israel Tourism Statistics

The Holy Land welcomed 2.7 million worldwide guests in 2022 – 60% in comparison with 2019. The primary knowledge for 2023 reveals an accelerated restoration – 199% extra vacationers visited the nation in comparison with Q1 2022, reaching 87% of pre-pandemic ranges. 

Jerusalem Cityscape PanoramaJerusalem is a high vacation spot for non secular pilgrimages. One of many world’s oldest and most sacred cities, it attracts greater than 1.5 million Jewish, Muslim, and Christian pilgrims every spring, rising town’s inhabitants by 55% throughout Passover, Ramadan, and Easter. Tourism Continues to Be VAT Exempt After Pressures From the Business

The Netanyahu authorities deliberate to cancel the 17% tax on companies exemption for vacationers beginning with the subsequent state funds. At present, vacationers visiting Israel are exempt from the tax on lodging, automobile rental, journey company companies, catering, and many others. The federal government estimated that reintroducing the tax can generate as much as $500 million yearly. However business consultants mentioned the losses could be extra important than the positive factors. This proposal, which additionally was rejected in 2013, didn’t cross a ministerial committee.

#5 United Arab Emirates Tourism Statistics 

When serious about the Emirates, one place is on the high of the thoughts of just about each vacationer: Dubai. In 2022, the enduring vacation spot welcomed practically 14.4 million in a single day guests, a 97% enhance from 2021 and 86% of the 2019 quantity  – above the worldwide averages for restoration indicators. The occupancy charge additionally elevated – from 67% in 2021 to 73% in 2022. 

The start of 2023 is greater than encouraging. The primary numbers for January and February present a 42% enhance in tourism guests in comparison with final 12 months. 

Cheerful Asian Traveler Girl Walking On A Promenade In Dubai Marina District. Travel Destinations And Tourist Lifestyle In UaeDubai ranked first for the second consecutive time in TripAdvisors’ Vacationers’ Alternative of the Greatest Vacation spot Awards 2023.

In 2023, a brand new decade begins for Dubai’s economic system and tourism with the Dubai Financial Agenda D33. The technique goals to double the scale of Dubai’s economic system by 2033 and place it among the many high three world cities for tourism and enterprise.  

Scrapping Taxes to Enhance Tourism

Each Dubai and Abu Dhabi are revising sure taxes to make the tourism sector extra enticing for vacationers and business professionals. Because the starting of 2023, Dubai has not utilized the 30% municipality tax on alcohol. Vacationers and ex-pats don’t need to pay charges to get a person liquor license for buying alcohol. 

Abu Dhabi can also be scrapping taxes in an effort to spice up occasion tourism. Organizers at the moment are exempted from the ten% tax per ticket offered.

#6 Jordan Tourism Statistics

In 2022, Jordan registered a rise of 110.5% in tourism income, similar to a restoration in customer arrivals – 5.05 million, in comparison with 2.36 million in 2021. The revenue has barely surpassed the pre-pandemic ranges by 0.4%.  

2023 seems to be much more promising: within the first quarter, the Kingdom’s tourism income grew by 88.4% in comparison with the identical interval in 2022. The variety of in a single day visits elevated by 90.7% in comparison with 2022, surpassing the pre-pandemic quantity by 5%.  
In March 2023, one other Jordanian landmark was acknowledged for its deal with preserving traditions and selling inclusiveness and accessibility. The village of Umm Qais obtained the UNWTO’s Greatest Tourism Villages Award.

Scenic View From Gadara Ruins Hilltop, JordanView of the ruins of the traditional metropolis of Gadara in Umm Qais. The village just lately targeted on reviving the Aqueduct Tunnel to scale up journey tourism. Often called the longest water tunnel on the earth, the Aqueduct connects Southern Syria with Umm Quais. Tourism Reform Continues

In April 2023, the federal government launched the third part of reforming the tourism sector. A part of the Kingdom’s Nationwide Tourism Technique 2021-2025, this stage focuses on enhancing the licensing system by creating a transparent and simplified regulatory framework for companies within the sector.

#7 Egypt Tourism Statistics 

Egypt recorded a 46% development within the variety of vacationers in 2022 in comparison with 2021. Final 12 months, 11.7 million guests entered the nation of pyramids.

Authorities anticipate a 28% enhance within the variety of vacationers in 2023. The latest knowledge for the primary months of the 12 months point out a robust starting. In February and March alone, the variety of vacationers elevated by 34% in comparison with 2022.  

The Pyramids And Bedouins In The Desert Of Giza, EgyptThe Pyramids of Giza are an iconic vacation spot attracting greater than 14 million guests yearly. An Bold Technique

In line with the just lately adopted tourism technique, the federal government goals to draw 30 million vacationers by 2030. This might be doable if the yearly development reaches 25%-30%.  

Doubling the lodge rooms, enhancing air connectivity, investing in promotional initiatives, and enhancing the general guests’ expertise are amongst the principle priorities to assist enhance tourism.  

Among the many first actions taken by the federal government are targeted on simplifying the visa course of. In March, the Ministry of Tourism and Antiquities introduced that residents of greater than 180 nations can apply for a 5-year multiple-entry visa. Vacationer visas for sure nations might be mechanically renewed at Egyptian airports.  

#8 How TrustYou Can Assist Locations Appeal to Extra Guests

For locations, the competitors is getting stronger within the post-pandemic scene. International locations are planning elaborate methods to assist the sector transcend restoration and make tourism a driver of financial development.

A real understanding of buyer profiles within the post-pandemic world is the important thing to luring high-yielding vacationers to your vacation spot and making connections that allow unforgettable experiences. That is made doable by one factor solely: listening to vacationers. Listening will get you suggestions and knowledge.

Create inspiring, thrilling, unforgettable experiences. Acquire suggestions. Appeal to extra guests.

With TrustYou’s fame administration platform, you entry useful insights from 1000’s of lodge opinions – to know your customer’s habits and enhance key areas. You may combine our evaluation widgets onto your DMO web site to present vacationers the knowledge they should make a reserving determination. Benchmark your self in opposition to competitor locations to establish your strengths and weaknesses to place your self correctly available in the market. Assist your DMO’s lodging construct their assortment and understanding of visitor suggestions to extend the variety of opinions.  Contact us immediately to learn how to maintain your guests glad each step of the best way.

Catalina Brinza

Catalina Brinza

Catalina is a social media and knowledge fanatic. At TrustYou, she’s on the mission to carry essentially the most out of journey and hospitality knowledge. Sooner or later, she hopes to expertise Japan’s tradition to its fullest.

About TrustYou

TrustYou is on a mission to make visitor communication and suggestions less complicated and extra productive. All communication channels, collectively in a single place, is the brand new method of doing enterprise. In the present day, prospects anticipate instantaneous responses on their most popular communication channels. As a subset of communication, suggestions is the muse to construct higher merchandise, companies and corporations.

TrustYou helps firms win by the ability of listening and supplies a Visitor Expertise (GX) Platform that makes listening to prospects straightforward, highly effective, and actionable. The platform unlocks the potential of visitor suggestions and helps to:

  • Create limitless alternatives to hear and reply to company’ wants.
  • Perceive all opinions throughout the online and make higher enterprise selections.
  • Publish lodge opinions on the web site and on Google and permit constructive suggestions to affect bookings.

TrustYou empowers firms to earn belief, make higher selections, and in the end, win.

Discover extra info on TrustYou and our GX platform on

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