Situated within the coronary heart of Provence, the Grand Hôtel de la Poste is a prestigious lodge with outdated attraction and a previous steeped in historical past. And for the reason that property partnered with SiteMinder and Thaïs to extend bookings, its success is now assured for the long run.
A former submit home from the nineteenth century, the Grand Hôtel de la Poste is extraordinarily happy with its heritage. However this previous additionally comes with a sure organisational complexity.
When the present group took over the lodge in 2019, there was an pressing must modernise its techniques utilizing present applied sciences, whereas establishing appropriate on-line lodge gross sales channels.
“This has allowed us to optimise and develop our gross sales by facilitating each day duties in order that we will dedicate ourselves to buyer relations.”
— Angélique Fagot, director of the Grand Lodge de la Poste
As an modern lodge commerce platform, SiteMinder’s fame is second to none. And when Angélique Fagot, director of the lodge, found the platform on the FHT honest in Good, she instantly understood the curiosity of associating the SiteMinder channel supervisor with the lodge administration system (PMS) and the reserving engine of Thaïs.
Inside days, SiteMinder was up and operating and the lodge by no means regarded again. The times of noting down reservations in a pocket book have been properly and actually over. By implementing a system worthy of the twenty first century, the group not even must enter reservations from on-line journey companies (OTAs) in its PMS, with the charges being transmitted routinely between SiteMinder and Thaïs.
Now the lodge can optimise its gross sales by simplifying its each day administrative duties and bettering its gross sales processes. The outcome: the institution now has extra time to dedicate to its buyer relationship.
As Angélique confirms, SiteMinder’s channel supervisor has instantly contributed to rising lodge bookings and profitability. Its direct bookings doubled within the first 12 months, even because the pandemic weighed closely on tourism. Within the second 12 months, as an increasing number of travellers wished to keep away from OTA commissions, the variety of direct bookings tripled.
The figures for this 12 months will not be but identified, however one factor is for certain. The expansion of the Grand Hôtel de la Poste has actually launched, because it diversifies its clientele and turns into a reference by way of lodging in Provence.
Contact Thaïs Mushy: Alicia Dorget a.dorget@thais-pms.com
